Today’s marketing graduates can use technological advances to make big changes in this popular career. As consumers become more socially aware and more demanding of brands, tomorrow’s marketing leaders face exciting challenges.
Students who love emerging technology and an evolving landscape thrive in this field.
Marketing studies are based on four different theories:
Through their application and interaction, it solves the situations that may arise in companies. Participants will jointly use programs based on field and discipline to obtain and apply knowledge. Program can take 3-5 years to complete and requires a dissertation prior to graduation.
A Doctorate in Marketing opens doors in the academy and corporate world. A graduate with a PhD. in Marketing is well suited to become a post-secondary teacher with research capabilities
Doctorate in Marketing graduates are prepared to work as marketing executives and managers. Some graduates may find work as senior executives for large corporations, such as marketing directors.
No matter your specialization, your doctoral program will expand your understanding of marketing techniques and theories, research skills, and instructor abilities. Doctorate in Marketing will introduce you to advanced concepts in research methodology, statistics, and marketing psychology.
Areas of emphasis include economics, operations research, sociology, statistics, and psychology. Most marketing PhD graduates continue their careers in academia, but many also work in corporate marketing research. Programs are microeconomics, consumer behavior, and data analysis.
Some typical classes include:
Some countries where you can study the PhD in Marketing:
Universities that offer a Doctorate in Marketing:
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