FREE CERTIFICATE PROGRAM IN NEUROMARKETING

The Certificate Program in Neuromarketing serves to optimize conversion rates, it must change the buyer’s behavior. Learn how the human brain works and how to leverage that knowledge to increase sales. This course is about more than persuasion, cognitive biases and behavioral economics.

The Certificate Program in Neuromarketing is designed to provide application and understanding of neuroscience for a wide variety of marketing functions. With a Certificate Program in Neuromarketing you can become the neuroscience expert in your marketing team and stand out among a group of marketing specialists.

With a Certificate Program in Neuromarketing you will leave with a firm understanding of the neuroscience behind behavioral economics, decision science, emotions, senses, memory, habits, social psychology, dopamine, empathy, trust and persuasion.

You will learn how to ethically apply this knowledge to improve communication, marketing, storytelling, sales, design, content, leadership and decision making. There are Universities and Institutes that provide this Certificate Program for free or with scholarship or student loan options.

A Free Certificate Program in Neuromarketing aims to show participants the importance of applying neuroscience in the context of business strategy, product creation, pricing strategy, distribution and communication.

With a Free Certificate Program in Neuromarketing, trainees will change their mindset regarding the strategic interventions to be applied in companies. With a Free Certificate Program in Neuromarketing, they will understand the importance of identifying and reacting to triggers, and then adapt and create products, campaigns, prices, websites or packaging capable of engaging their customers.

What is a Certificate Program in Neuromarketing ?

The Certificate Program in Neuromarketing reveals new research modalities that help to understand and predict the effectiveness of stimuli in the brain. It is designed for professionals from diverse backgrounds who wish to learn and apply persuasion theories based on pioneering neuromarketing research.

With a Certificate Program in Neuromarketing you will be able to Identify the basic concepts of neuroanatomy and neurophysiology of the human brain to a basic and intermediate level. Understand the physiological and neural responses through research applied to consumer neuroscience with technological means, Eyetracking, EEG, galvanic skin response, among others.

It will also help to understand the buying behavior of consumers and their decision-making processes in the light of applied neuroscience. And to know the scientific principles linked to the application of neurosciences applied to the market and consumption in the following dimensions: product, design, communication, packaging and web.

Program, Subjects and Content of the Certificate Program in Neuromarketing

These are some of the subjects that can be included in the programmatic content of a Certificate Program in Neuromarketing:

Neuro human
Neurosciences applied to consumption
Studies, tools and metrics at the disposal of the business strategy
Neurostrategy
Neuro design
Neuroarchitecture of consumer areas
Neuroscience applied to communication
Neuroscience applied to advertising
Neuroscience applied to Packaging
Neuro Web Marketing
Emotional intelligence in business

How Long Does the Certificate Program in Neuromarketing Take ?

A Certificate Program in Neuromarketing can last between 4 to 10 months, maximum one year, depending on the academic hours taken, usually between 120 to 280 hours. Usually, this type of course is offered by universities and some institutes.

Certificate Programs are usually shorter than other types of degree programs, which may mean they cost less. However, keep in mind that times vary from school to school.

Where Can I Work with a Certificate Program in Neuromarketing?

Graduates of a Certificate Program in Neuromarketing work in companies, neuromarketing consultancies, non-profit government agencies and research groups.

Possible job roles: neuroscience / marketing / neuromarketing researcher, research manager, clinical research assistant, data analyst, eye-tracking analyst, data specialist, repetition and improvement research, customized customer-based research.

Countries and Cities Where You Can Study the Certificate Program in Neuromarketing for Free by Getting a Study Grant

Portugal
United States
Netherlands
Denmark
United Kingdom

Institutes, Centers and Universities Where the Certificate Program in Neuromarketing is Possibly Taught for Free, through Study Scholarships

Certificate Program in Neuromarketing in the Entrepreneurial Specialization

ISAG – European School of Business
Porto, Portugal.

Certificate Program in Neuroscience

Claremont McKenna College
Claremont, United States.

Certificate Program in Consumer Neuroscience and Neuroentrepreneurship

Maastricht Summer School
Maastricht, The Netherlands.

Certificate Program in Neuroscience and Behavioral Economics

Copenhagen Business School
Frederiksberg, Denmark.

Certificate Program in Consumer Behaviour and Marketing

University of Reading
England, United Kingdom.

Referential Prices of the Certificate Program in Neuromarketing

The prices of the Certificate Programs in Neuromarketing can be varied. The prices of these Certificate Programs range from $2,550 to $20,500 per year. In some cases it can have a higher cost.

The cost of this Certificate Program will vary according to the country where it is given, the institution or university that gives the Certificate Program, the modality, the duration and the materials provided during the study, among other factors.