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Marketing is essential to the success of any organization. In fact, anyone who offers a product or service will benefit from having a marketing brain on their team. 

As a marketing specialist, you will help organizations identify and understand their customers, and generate ideas to communicate the benefits and unique selling points of the organization’s product or service. 

Marketing involves examining all aspects of the business and analyzing the customer experience at every stage of the sale.  Marketing degrees focus on developing skills, knowledge and practices that are linked to industry expectations.

This degree combines basic business studies with specialized marketing subjects and the option of choosing additional sequences of study, including advanced marketing majors or subjects in other business or related disciplines. There are universities and institutions that offer this program for free or offer the possibility of a scholarship.

A Free Bachelor of Arts in Marketing is a higher education degree that focuses on marketing strategy, research and customer relations. This degree prepares students for roles as marketing managers, sales managers, market research analysts and more.

Marketing degrees generally begin with required modules covering key marketing topics such as advertising, business accounting and finance, communications, management skills, professional and personal development, marketing psychology, and more.

What is and What Does a Bachelor in Marketing Do ?

A Marketing Graduate is the brain behind spreading the word about an organization’s products or services. Depending on the career path chosen, people in marketing are involved in a wide variety of work tasks.

These are some of the tasks that marketing professionals perform: 

  • Negotiating contracts, advertising media or products to be advertised.
  • Researching and planning advertising campaigns.
  • Deciding which media to advertise in, such as radio, television, print, online, and billboards.
  • Inspect creative elements and designs.
  • Organize market research studies and analyze their findings.
  • Develop pricing strategies for the products to be marketed, keeping the client’s budget balanced with the company’s needs.
  • Meet with clients to present campaigns and offer advice and strategies.
  • Supervise staff and ensure deadlines are met.

Bachelor Degree in Marketing Program, Subjects and Content

These are some of the topics that can be included in the programmatic content of a Marketing degree:

  • Business Statistics
  • Prices and Markets
  • Introduction to handling
  • Marketing Principles
  • Accounting in Organizations and Society Campus
  • Macroeconomic
  • Business Information Systems
  • Buyer behavior
  • Marketing Communication
  • Market Research
  • Commercial Law
  • Quality of service
  • Applied brand management
  • Digital Advertising
  • Innovation and product management
  • Strategic marketing

How Long Does the Bachelor Degree in Marketing Take ?

Marketing degrees usually last three to four years at the undergraduate level.

Where Can I Work with the Marketing Career ?

Marketing, advertising, and public relations agencies are not the only major employers of marketing graduates. Marketing is central to all organizations and therefore opportunities exist in all industry sectors: private, public, and voluntary. 

These can range from the financial, consumer, and information technology industries to nonprofit organizations such as charities, local governments, and institutions of higher education. The most common jobs are: 

  • Generalist Marketing
  • Community Marketing Coordinator
  • Brand Manager
  • Director of Promotions
  • Business Development Strategist

Countries and Cities Where You Can Study the Free Bachelor Degree in Marketing Getting a Scholarship

  • Italy
  • United Kingdom
  • Spain
  • Australia
  • Netherlands
  • Austria
  • United States

Institutes, Centers and Universities Where the Free Bachelor Degree in Marketing is Possibly Taught, through Scholarships

Bachelor of Arts in Marketing

  • John Cabot University
  • Rome, Italy.

Degree in Business and Marketing

  • University of Essex
  • Colchester, United Kingdom.

Bachelor of Business Administration and Marketing

  • EU Business School
  • Barcelona, Spain.

Degree in Marketing, Advertising and Public Relations

  • Edith Cowan University
  • Joondalup, Australia.

Bachelor of Science in Marketing Management

  • NHL Stenden University of Applied Sciences
  • Emmen, Netherlands.

Degree in Global Marketing and Sales

  • Upper Austrian University of Applied Sciences
  • Steyr, Austria.

Bachelor of Arts in Marketing

  • University of Tampa – Sykes College of Business
  • Tampa, United States.

Bachelor Degree in Marketing Reference Prices

The prices of the Marketing degree can be varied. The prices of these degrees are between $3,926 and $28,700. In some cases it can have a higher cost.

The cost of this degree will vary according to the country where it is taught, the institution or university that teaches the degree, the modality, the duration and the materials provided during the study, among other factors.

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